171). The supply chain that stretches from raw materials to ......... represents a value delivery system.
| A). Final products for final buyers |
| B). Warehouses for storage |
| C). Production stage |
| D). Suppliers |
| E). Factory entrance point |
|
172). Market segmentation means
| A). Making selling arrangement |
| B). Grouping sales team |
| C). Grouping the customers as per their needs |
| D). Grouping bank office staff |
| E). Grouping the counter staff |
|
173). An investor who wants to dematerialise his shares needs to open a demat account with
| A). The Securities and Exchange Board of India |
| B). The concerned company |
| C). Any registered share broker |
| D). A recognised stock exchange |
| E). A depository participant |
|
174). Which of the following is not a part of buying decision process of customer?
| A). seeking discount |
| B). problem recognition |
| C). purchase decision |
| D). information search |
| E). evaluation of alternatives |
|
175). Which of the following sets of financial instruments is not derivatives?
| A). floors and caplets |
| B). futures and forwards |
| C). swaps and options |
| D). caps and credit default swaps |
| E). equities and bonds |
|
176). Which of the following pairs of old names and new names of countries/places are matched correctly?
Constantinople-Istanbul / Mesopotamia-Palestine / Rhodesia-Zimbabwe
| A). Only 1 |
| B). Only 1 & 3 |
| C). All 1,2&3 |
| D). Only 1 & 2 |
| E). Only 2 & 3 |
|
177). Which of the following is described as being too impersonal and one-way communication?
| A). Sales promotion by door-to-door campaign |
| B). Personal selling |
| C). Direct Marketing |
| D). Public Relations |
| E). Advertising |
|
178). A marketing network consists of the company and its
| A). Distributors only |
| B). Employees only |
| C). Supporting stock holders |
| D). Shareholders only |
| E). suppliers only |
|
179). Aggressive marketing is the result of
| A). Increased job situation |
| B). Outsourcing |
| C). Increased marketing staff |
| D). Increased competition |
| E). Increased production |
|
180). The minimum wage ceiling for becoming a subscriber for social security schemes run by Employees' Provident Fund Organisation (EPFO) has now been raised to
| A). Rs.l,000 |
| B). Rs.7,500 |
| C). Rs.15,000 |
| D). Rs.10,000 |
| E). Rs.12,00 |
|
